Google AdWords for Beginners

Google AdWords for Beginners

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Course Description

This is a short, mini-course with just one video on Google Adwords. In this course, we teach you how to get started with Google Adwords. We teach you how to create an AdWords campaign from scratch, we take you through the process of creating your own google Adwords account and setting up a search campaign. This is the most common and basic ad and campaign to create. Your campaign is used to drive traffic to your website from the Google Search Engine - the most widely used search engine in the world.

What you will learn

Learning Points, key take-aways

  • How to Create a Google Adwords Account
  • How to Create your first Adwords Campaign
  • How to use KeyWords in and the Google Keyword planner
  • Creating Google AdGroups for Search Campaign
  • Setting the Audience for your Campaign
  • Setting the Budget for your Campaign

Course Pre-requisites

  • Nothing, this course is meant for beginners

Course Skills

  • Google AdWords


Curriculum

Section-1: Course Introduction

This is the first and only lecture in this mini-course. Learn all the AdWords Basics in this course.

About Instructor

Bertha  Kgokong

Bertha Kgokong

Software Programmer and Tech Entrepreneur

Software Programmer and Tech Entrepreneur, i have extensive experience in Software Development - end-to-end in most platforms, Business Processes and Entrepreneurship. I am a fully qualified Engineer, with a Bachelors Degree and Masters in Business Administration - with over 17 years of professional experience. I am also an entrepreneur with a couple of award winning ventures and projects in Software Development.